Your Business Sign Should be Visible at Night

If potential customers can’t see your business sign when they drive by after dark, you could be missing out on a lot of revenue. Your business name and hours should be visible at night during the holiday season as well as during the rest of the year, so ask yourself these questions:

Can customers see the name of my business or company?

If they can’t, they’ll keep driving to find what they need at a well-lit business down the street.

Does my sign’s lighting convey the type of business I own?

If you own a sophisticated wine bar, bright green neon lighting is probably not the best choice. Something with deep red letters illuminated by subtle uplighting would work much better with your bar’s ambiance.

Are my business hours and areas of expertise visible? 

When you head home after closing shop, you may still have customers drive by to see when you open the next day or to find out what your business is all about. Your hours and list of services should be fully visible throughout the night.

Brilliant Nights Offers Commercial Landscape Lighting Including Sign Lighting

Brilliant Nights offers many options for illuminating Tampa area business signs. Whether your sign is wall mounted or post mounted, we can consult with you about how to keep your Tampa area business visible at night. We can also design a landscape lighting system to show off your trees and other landscaping on your business property. You only have one chance to make a first impression, so make sure your customers get the right impression right from the start.